Industry Insider: What Really Works in Utility Marketing

Hear from industry expert, Jamie Chesler from PG&E, about strategies for customer engagement, creative campaign development, and performance measurement in the utility sector. Learn to navigate regulatory constraints while driving real results.

In this conversation, Jamie shares his experience working cross-functionally, connecting with customers, and the KPIs that actually matter in the utility industry.

You’ll walk away with tips you can use to improve your marketing today.

About the Speakers

Jamie Chesler
Director, Solutions Marketing
PG&E

Maureen West
VP, Marketing
Brillion